Our Story
Welcome to Lolé Swim!
I’ve always been a bikini girl. Growing up in sunny Perth, I basically lived in swimwear, and our family holidays to Bali only made the obsession worse (or better?!). Warm weather, golden sunsets, poolside hangs… they are honestly my core memories!
I use to order new bikinis constantly, but as I got older, it became so hard to find sets that not only fit right, but made me feel confident, and were good quality. I never found a brand that hit all three... and that’s how Lolé started.
Adjustability and easy outfit pairings are at the core of everything I design.
You’ll find adjustable straps and ties wherever possible, and I’ll always try to create a matching cover-up too, because throwing together a cute, coordinated look shouldn’t be a hassle. These little details are non-negotiables for me.
This brand is such a big part of me, and I hope you love it as much as I do!

Lauren, Founder and Owner.